The demo line
Ring Sayora now
Talk to it like a real caller would. Interrupt it. Ask it something it can't know. Ask if it's a robot: it'll tell you.
Virtual receptionist
A virtual receptionist that answers every call.
Sayora is the AI kind, and it says so on every call. It picks up first ring, day and night, learns your business from your website, books your diary and texts you the lead the moment the call ends. One flat £49 a month.
Built in Edinburgh Free to tryKeep your numberCancel anytime
Hear it first
Don't take our word for it. Ring it.
Nobody should buy a receptionist off a web page. There are two ways to hear Sayora before you decide, and both are free.
Your own receptionist
Build yours, then ring that
Give it your business name. It reads your website and builds your receptionist in minutes. Then call it and hear it answer for you. No card, no commitment.
Build yours free The job
It does the receptionist's job, not just the message.
A virtual receptionist answers your business phone from somewhere other than your premises. For twenty years that meant a person in a call centre working from a script. Sayora does the same job with AI: it answers in your name, finds out what the caller needs, and sends you the details before the caller has put the phone down.
-
Answers in your business name
First ring, day and night, bank holidays included. A real, warm British voice that says it's AI and gets on with helping.
-
Finds out what the caller needs
Name, number, what's wrong, where they are, how urgent. The questions you'd ask, asked properly.
-
Answers the questions you get every day
Hours, areas you cover, rough prices, what you do and don't do. It learns them from your website.
-
Screens the cold callers
Sales calls are turned away politely, by your policy. Real customers get through every time.
-
Books straight into your diary
It sees your real availability, offers the slot, books it mid-call and texts the customer a confirmation.
-
Texts you the lead as the call ends
A structured summary on your phone within seconds, with the recording and transcript in your Sayora app.
09:31
Sayora
Text message
This morning
📞 New call · 8.12am
Priya Shah · 07700 900321
New customer, found you on Google. Dripping kitchen tap and a slow-draining bath, not urgent. Booked her in for Thursday at 2pm and sent the confirmation.
Listen: sayora.ai/c/k7q2p1
Just now
📞 New call · 1.47pm
Dave Norris · 07700 900654
Sales call from a lead-generation company. Told him you don't take sales calls and ended it politely. Nothing for you to do.
Listen: sayora.ai/c/m3x8r4
Who you're dealing with
We're early. Here's who you're dealing with.
This is where a company usually puts its reviews. We haven't earned ours yet, so here's something more useful: the people, and the rules we build inside.
A note from the foundersEdinburgh
We don't have a wall of reviews to show you yet. We're early, and we'd rather say so than pretend.
What we do have is a number you can ring right now, and two people who read what happens on it. Jacob reads every early-access call transcript. Bran makes sure Sayora picks up when your phone rings. If something isn't right, email hi@sayora.ai and one of us replies, not a ticket.
We build Sayora in Edinburgh because we think AI should be earning its keep for British small businesses, not just the big ones. We started with the phone because that's where the next job goes missing.
Ring the demo. Then decide.
Ofcom compliant
Proper caller ID
Sayora presents compliant UK caller ID on every call. Your business shows up as your business, not an 'unknown number' that gets screened.
Every call
AI disclosure up front
Sayora tells every caller it's AI, right at the start, then gets on with helping them. We think honesty is a feature, and callers agree.
Plain English
UK GDPR, spelled out
Call recordings, transcripts and caller details are handled under UK GDPR, with retention and rights written in plain English on our data page.
UK native
Built for how Britain phones
UK numbers with local area codes, £ pricing with VAT clarity, and a real, warm British voice that greets callers the way Britain expects.
Sayora Ltd is registered in Scotland, company number SC888928. The full data detail lives on how we handle your data, and the rest of the story is about us.
What it costs
One price. Every call included.
Sayora Early access · one plan
- Dedicated UK landlineyour area code, Ofcom-compliant CLI
- Every call answeredstraight away, day and night
- Unlimited minutesno per-minute charges, no overage
- Trained on your businessreads your website, learns your prices
- Instant SMS lead summaryon your phone as the call ends
- Calendar bookingreal availability, booked mid-call
- Customer textsconfirmations sent in your business's name
- Spam screeningcold callers politely turned away
- Returning-caller memorygreets repeat callers by name
- Recordings and transcriptsevery call in your Sayora app
Total £49/month
No setup fee · no contract · VAT where applicable
Why flat matters
The bill shouldn't follow your phone.
Most virtual receptionist services bill by the call or by the minute. Hold time, transfers and the receptionist's wrap-up can count too, and minutes round up. A busy month costs more than a quiet one, and you find out afterwards.
Sayora is £49 a month whatever happens. A quiet month and a mad one cost the same. The only thing that changes is how many jobs it booked.
See full pricingWhat a virtual receptionist costs in the UK
UK virtual receptionist services with human receptionists bill by the call or the minute: from £2.20 a call with no monthly fee, £16 a month plus £1.35 a call, or minute bundles from £45 for 25 minutes and £205 for 150. The per-call plans pass £49 at roughly 25 calls a month, and at realistic volumes published plans land between £150 and £400, as our cost guide shows. Sayora is £49 a month flat with unlimited minutes.
| Service | Who answers | Published price | How it's billed |
|---|---|---|---|
| Sayora | AI, 24/7 | £49 a month, everything included | Flat. Unlimited minutes, no overage |
| ReceptionHQ | UK receptionists, 24/7 | MyReceptionist from £16 a month plus £1.35 a call; message-only plan from £15 | Per call. Transfers and SMS charged separately; booking is a separate product |
| AnswerConnect | UK receptionists, 24/7 | Smallest plan £45 a month for 25 minutes, then £1.85 a minute; Entry plan £205 for 150 minutes plus £49.99 setup | Per minute, rounded up; £1.75 a minute on the larger plans |
| Answer.co.uk | UK receptionists, 24/7 | £2.20 a call, no monthly fee, £25 minimum credit | Per call, prepaid. No transfers or booking on the basic plan |
| Moneypenny | UK receptionists, or a separate AI receptionist | Human service on quote; AI receptionist from £25 a month | Per call or per minute |
| JAM | UK receptionists, 24/7 | From £35 a month; full rate card on quote | Per call or per minute |
| alldayPA | UK receptionists, 24/7 | Quote only | Per call or per minute |
Provider prices were read from their own pricing pages on 2 September 2026 and exclude VAT: ReceptionHQ pricing, ReceptionHQ MyReceptionist, AnswerConnect plans, Answer.co.uk pay as you go, Moneypenny virtual receptionist, JAM virtual receptionist, Moneypenny AI receptionist, alldayPA pricing. Moneypenny's human service, JAM's full rate card and alldayPA are priced on quote. Sayora's £49 is the plan price on our pricing page; VAT is added where it applies, as with the provider prices above. Provider names link to our own comparison pages, and our answering-service guide covers what to ask before you sign.
Setting up
Built in minutes. Live today.
No onboarding call, no script to write, no waiting for a team to be briefed.
- 01
Build it from your website
Give Sayora your business name. It reads your site and builds a receptionist that knows your services, areas, hours and prices. Free, no card.
- 02
Ring it yourself
Call your receptionist and put it through its paces. Ask what your customers ask. Correct anything it gets wrong in your Sayora app, then ring again.
- 03
Claim it and divert your number
Start your 7-day trial: you add a card, and nothing is charged until the week is up. Point your existing number at your new UK landline when you're busy, after hours, or all the time. Your number stays yours.
The honest bit
Sometimes you should pay for a person.
If your callers routinely need long, delicate conversations, or the first hello involves negotiation, discretion or a judgement call, a good human answering service earns its money. Several UK firms do it well, and we've compared them honestly, contract terms and all.
Compare human servicesWhat Sayora doesn't do
- Make calls. Sayora is inbound only. It answers your phone; it never rings anyone for you.
- Put callers through. It takes the details and texts you within seconds. It doesn't transfer a live call to your mobile.
- Pretend. It's AI and it says so. It can get things wrong, which is why every call is recorded and transcribed for you to check.
- Run a call centre. Unlimited minutes means ordinary use by one business, not a switchboard.
Fair questions
Virtual receptionists, answered.
What is a virtual receptionist?
A virtual receptionist answers your business calls without being on your premises. Traditionally that's a person in a call centre working from a script for many clients at once. Increasingly it's AI: always available, trained on one business, at a flat price. Sayora is the AI kind.
Is Sayora a real person?
No. Sayora is AI, and it tells every caller so at the start of the call, then gets on with helping them. It speaks in a real, warm British voice you choose, handles interruptions and tangents, and asks the questions you would ask.
How much does a virtual receptionist cost in the UK?
Human services bill by the call or the minute: from £2.20 a call with no monthly fee, £16 a month plus £1.35 a call, or minute bundles from £45 for 25 minutes and £205 for 150, all before VAT. Per-call plans pass £49 at roughly 25 calls a month, and at realistic volumes published plans land between £150 and £400. Several well-known providers only give a full rate card on quote. Sayora is £49 a month flat with unlimited minutes and 24/7 cover included.
Can a virtual receptionist book appointments?
Sayora can. Connect Google Calendar or Cal.com and it sees your real availability, offers a slot, books it during the call and texts the customer a confirmation in your business's name.
Do I need a new number or new equipment?
No. Sayora gives you a dedicated UK landline in your area code and you divert your existing number to it: when you're busy, after hours, or all the time. Customers still ring the number they know, and your number stays with your current provider.
What happens if Sayora can't answer a question?
It says so honestly, takes the caller's details and what they were after, and flags it in your SMS summary so you can ring back with the answer. Every call is recorded with a transcript, so nothing gets lost.
Is it really 24/7?
Yes. Nights, weekends and bank holidays, with no extra charge and no rota. That's the point of it being AI.
What if two people ring at once?
Sayora answers both. It isn't one person with one phone, so a busy Monday morning doesn't put anyone in a queue.
How does the free trial work?
Build your receptionist free, no card needed, and ring it to hear it handle your calls. When you claim it for your business, your 7-day trial starts. You add a card then, but nothing is charged until the week is up. Cancel before then and pay nothing.
Is there a contract?
No. Month to month, cancel anytime. Early-access customers keep the £49 price as we grow.
Where do the call recordings go?
Into your Sayora app, alongside the transcript and the caller's details. They're handled under UK GDPR, and our data page sets out retention and your rights in plain English.
Meet the receptionist who never rings out.
Build it from your website, ring it, then decide. Free to try, no card.
£49/mo. Unlimited minutes. Cancel anytime.